A Guide to CRM software for accountants
Nick Williams recommends this article as a great introduction for accountants and would-be IT buyers.
The Best of The Rest
Web 2.0 in five minutes
A fascinating summary of the evolution of web technology and how it affects our lives.
CRM 2.0 - Creating the New Definition
Duncan Wood recommends this wiki where CRM and CEM experts define CRM 2.0.
Opinion: Marketing's Five Ps
Chris Coulson recommends this article for any marketers who still remember Kotler's infamous 4 Ps!
CRM: Hosted or on-premise
It's a common dilemma! Duncan Wood highlights how you can make the best choice for your business.
How To Bring Your CRM Project In On-Budget
A brief article highlighting four critical areas in CRM implementation.